What's Included
Everything.
Nothing extra.
You don't get a junior account manager logging in once a week. You get a dedicated team that treats your budget like it's their own.
Most businesses are flying blind. They know their monthly ad spend but not their cost per acquisition. They see website traffic but not which pages drive enquiries. The data is there — it's just not being collected, connected, or read correctly. We fix that.
You don't get a junior account manager logging in once a week. You get a dedicated team that treats your budget like it's their own.
We audit your current tracking setup — or set it up from scratch. GA4 configuration, Google Tag Manager implementation, conversion event setup, and cross-channel attribution so you know where every lead actually came from.
A Looker Studio dashboard that pulls data from all your channels — website, Google Ads, Meta, email, social — into one place. Updated automatically. No more spreadsheets pulled together on the last day of the month.
We set up proper conversion tracking for every goal that matters — form submissions, phone calls, purchases, WhatsApp clicks. You'll know exactly which ads, keywords, and pages are driving real business outcomes.
A written monthly report with actual commentary — not just numbers. What changed, why it changed, what it means, and what to do about it. The kind of analysis your team doesn't have time to produce in-house.
We calculate your true cost per acquisition and return on ad spend across every channel — so you can make channel investment decisions based on what's actually profitable, not what looks good on a reach report.
Who is actually converting? Which pages do high-value customers visit before buying? We answer these questions using your existing data — so your marketing gets smarter over time without spending more.
No black box — you know exactly what's happening and why at every stage.
We audit every tracking tool currently in use — GA4, Meta Pixel, Google Tag Manager, any CRM integrations. We identify what's working, what's broken, and what's missing entirely.
⏱ Week 1We implement or fix tracking across your website and ad platforms — correctly this time. Event tracking, conversion goals, UTM parameter strategy, cross-domain tracking where needed.
⏱ Week 1–2We configure multi-touch attribution so you understand which touchpoints in the customer journey deserve credit — not just the last click before a conversion. This changes how you allocate budget.
⏱ Week 2A custom Looker Studio dashboard is built and connected to your data sources — GA4, Google Ads, Meta, email, social. Live, automatic, and accessible to anyone on your team.
⏱ Week 2–3Once the data is flowing correctly, we produce the first insights report — what the clean data actually tells us about your customers, channels, and conversion performance. This is often eye-opening.
⏱ Week 3–4Monthly or weekly reports with written commentary and recommendations. We're available to answer data questions between reports — we want your team to actually use the data we're collecting.
⏱ OngoingHaving Google Analytics installed and having Google Analytics set up correctly are very different things. The majority of GA4 setups we audit have significant tracking gaps — missing conversion events, incorrect attribution, un-filtered internal traffic, and no connection to ad platforms. You may have data — but it's likely not reliable.
Yes — that's the point. The dashboards are built for non-technical business owners and marketers, not data scientists. Clear labels, trend arrows, and commentary alongside the numbers mean you can get the insight you need without knowing how to query a database.
Both. Tracking setup and dashboard build are included in the standard engagement. We don't just install the plumbing and hand you a spreadsheet — we connect everything and build the interface your team will actually use.
We integrate with your CRM where possible — so you can see how digital touchpoints connect to your sales pipeline. Connecting online marketing data to offline sales outcomes is one of the most valuable things we do. It tells you which campaigns are generating revenue, not just leads.
Yes — and specifically, we help you reconcile the numbers between your ad platform and Google Analytics, which almost always disagree. Understanding why they differ (and which to trust for which decision) is something we explain clearly in our first report.
Start with a free Digital Health Check — we'll assess your current setup and tell you exactly what to fix first.