What's Included
Everything.
Nothing extra.
You don't get a junior account manager logging in once a week. You get a dedicated team that treats your budget like it's their own.
Search is changing. More of your customers are starting with ChatGPT, Perplexity, and Google AI Overviews — not the traditional blue links. If AI systems don't know your business exists, you're invisible to an audience that's growing every month. GEO fixes that.
You don't get a junior account manager logging in once a week. You get a dedicated team that treats your budget like it's their own.
We query the major AI platforms — ChatGPT, Perplexity, Google AI Overviews, Gemini, and Claude — with the questions your customers are likely asking in your category. We document exactly where you appear, where competitors appear instead, and where there are gaps to exploit.
AI systems trust businesses they can verify as real entities. We register your business with Google's Knowledge Graph, implement structured data (schema markup) across your website, and build the entity footprint — consistent name, address, category, and description signals — that makes your business legible to LLMs.
AI systems cite sources they've been trained on or can retrieve in real time. We build your presence on the high-authority sources that matter: industry publications, credible directories, news mentions, partner sites, and Q&A platforms. The more credible sources mention you accurately, the more often LLMs will too.
LLMs extract and cite clear, factual, specific statements — not marketing language. We audit and rewrite key pages so they contain the kind of precise, citable content AI systems can pull from with confidence: specific services, specific locations, specific outcomes, and direct answers to likely queries.
A monthly sweep of the AI platforms — querying the terms your customers use — to track when and how your business is mentioned, which competitors are being recommended instead, and where new opportunities have opened up. You can't optimise what you can't see.
A clear monthly report showing AI visibility progress: which queries now surface your business, which platforms are citing you, what changed versus last month, and the specific actions we're taking next. Honest commentary on a discipline that's still evolving.
No black box — you know exactly what's happening and why at every stage.
We run a structured audit across all major AI platforms using the queries your ideal customers are most likely to ask. This gives us a baseline — where you appear, where you don't, and who is appearing instead of you right now.
⏱ Week 1–2We implement structured data across your site, verify and optimise your Google Business Profile and Knowledge Panel, and establish consistent entity signals across the web. This is the foundation that tells AI systems your business is real, verified, and trustworthy.
⏱ Week 2–3We audit your existing content for LLM-extractability — does it contain clear, specific, factual statements that an AI system could confidently cite? We identify the pages that need restructuring and the citation gaps that need filling.
⏱ Week 3–4We execute the citation building campaign — outreach to relevant publications, directories, and platforms — while restructuring the content that needs to be more citable. Both happen in parallel for maximum impact.
⏱ Month 2–3Monthly AI visibility sweeps track progress. As the LLM landscape shifts — new platforms, new retrieval methods, updated training data — we adjust the strategy. GEO requires ongoing attention; it's not a one-time fix.
⏱ OngoingGEO is an emerging discipline — we price it transparently. The Foundations project is one-off; the Growth retainer is ongoing. Both can be combined with our SEO service for maximum search visibility across both traditional and AI-powered search.
One-off Project
Foundations
KES 55K / month
For businesses that want a clean GEO foundation: audit, entity setup, structured data, and content restructuring on key pages.
One-time engagement, delivered in 4–6 weeks
Most Popular
Growth
KES 40K / month
Ongoing GEO management — monthly citation building, AI monitoring, content updates, and a clear report on where your business is appearing.
Minimum 3-month engagement. Foundations project billed separately if not starting from scratch.
Combined
SEO + GEO
Custom
For businesses that want to dominate both traditional search and AI-powered search simultaneously. Our most complete search visibility offering.
Discounted vs running SEO and GEO separately
Generative Engine Optimisation is the practice of making your business visible and citable in AI-generated responses. When someone asks ChatGPT 'which digital marketing agency should I use in Nairobi?' or asks Perplexity 'best real estate agents in Karen' — GEO is what determines whether your business gets mentioned. It's the AI equivalent of SEO for traditional search.
Traditional SEO gets you ranking on Google's blue links. GEO gets you cited in AI-generated answers. The two overlap significantly — quality content, authority, and structured data help both — but GEO requires additional tactics: entity establishment, citation building on AI-indexed sources, and content structured for extraction rather than just ranking. We recommend running both together.
No — and you should be suspicious of any agency that claims they can. No one controls what ChatGPT or Perplexity recommends. What we can do is systematically build the signals — authority, citations, structured data, and citable content — that make your business a more likely recommendation. GEO is probabilistic, not deterministic. We'll be honest with you about progress.
Longer than paid ads, similar to SEO. LLMs update their knowledge slowly — training data has cutoffs, and real-time retrieval systems index new content over weeks to months. Expect 60–120 days for initial visibility changes, and 6–12 months for meaningful, consistent AI citations. GEO is a long-term investment in an increasingly important channel.
Yes — and increasingly so. ChatGPT usage in Kenya has grown significantly over the past 18 months, and Google AI Overviews now appear on Google.co.ke for a growing number of queries. The businesses building their AI visibility now will have a significant head start as AI-assisted search becomes mainstream in the Kenyan market. This is exactly the kind of early-mover advantage that compounds.
Start with a free Digital Health Check — we'll assess your current setup and tell you exactly what to fix first.