What's Included
Everything.
Nothing extra.
You don't get a junior account manager logging in once a week. You get a dedicated team that treats your budget like it's their own.
In Kenya, WhatsApp isn't just a messaging app — it's how business gets done. Open rates above 90%, instant delivery, and personal reach that email and social can't match. The brands winning in this market have a WhatsApp strategy. Most of their competitors don't.
You don't get a junior account manager logging in once a week. You get a dedicated team that treats your budget like it's their own.
Targeted broadcast messages to segmented opt-in lists — promotions, product launches, event invites, and re-engagement campaigns. Compliant with Meta's WhatsApp Business Policy so your number stays active.
WhatsApp chatbots for lead qualification, customer support, order status, FAQs, and appointment booking. Customers get instant responses 24/7 — without your team being online around the clock.
Order confirmations, payment receipts, appointment reminders, and delivery updates — sent via WhatsApp where customers actually see them. Better open rates than email for every transactional message.
Automated sequences that follow up with new leads over days or weeks — sending relevant content, case studies, and offers at the right intervals. Sales follow-up that runs itself.
Legitimate list building through opt-in forms, QR codes, click-to-WhatsApp ads, and website widgets. Your WhatsApp list is only as valuable as the quality of the contacts on it.
Message delivery rates, read rates, click rates, and conversion tracking — so you know exactly which messages are driving action and which aren't.
No black box — you know exactly what's happening and why at every stage.
We review your current WhatsApp setup and onboard your business to the WhatsApp Business API via an approved BSP (Business Solution Provider). This gives you access to broadcasts, automations, and analytics that the standard WhatsApp Business app doesn't support.
⏱ Week 1–2We audit your existing contact database and build a compliant opt-in strategy. Only contacts who have explicitly opted in to receive messages from you can be broadcast to — we set this up correctly from the start.
⏱ Week 2WhatsApp message templates must be approved by Meta before they can be sent at scale. We write, format, and submit your templates — and manage the approval process so you're not waiting unnecessarily.
⏱ Week 2–3We build your automated flows — lead qualification bots, FAQ bots, and nurture sequences — within the approved platform. Test thoroughly before going live.
⏱ Week 3–4Broadcasts are scheduled and sent to the right segments at the right times. We monitor delivery, read rates, and opt-outs in real time and adjust where needed.
⏱ OngoingMonthly report covering all key metrics — and recommendations for the next month's campaigns, new automation opportunities, and list growth tactics.
⏱ MonthlyYes — WhatsApp marketing is legal and widely used in Kenya, provided you're using the official WhatsApp Business API and only messaging people who have opted in to receive messages from your business. Mass-blasting strangers or buying contact lists is both against Meta's policy and likely to get your number banned. We only operate compliantly.
The WhatsApp Business App is the free app on your phone — it lets you reply to customers but has very limited automation and no broadcast capability to large lists. The WhatsApp Business API (which we use) gives you access to bulk broadcasts, chatbot automation, analytics, and multi-agent support. It requires onboarding through a Meta-approved BSP.
Opt-outs are completely normal and healthy — they keep your list clean. We build opt-out handling into every campaign from the start so unsubscribes are managed automatically and compliant. A smaller list of engaged contacts is far more valuable than a large list of people who don't want to hear from you.
Yes — and this is one of the most common starting points. We can formalise your existing WhatsApp presence by migrating to the API, setting up proper auto-replies, creating an FAQ chatbot, and building a structured process for your team. Your customers keep the same number; the backend becomes significantly more capable.
Absolutely — and for many Kenyan businesses, WhatsApp is their highest-converting channel for direct sales follow-up. Flash sale broadcasts, abandoned cart reminders, and personal follow-ups from your sales team through WhatsApp consistently outperform email in conversion rate.
Start with a free Digital Health Check — we'll assess your current setup and tell you exactly what to fix first.